Rounding Up at the Register is a program that gives you the opportunity to give back to your local community every time you shop. You’ll have the option to round up to the nearest dollar when you check out, and the difference will be donated to a local non-profit. (You can opt to donate more*, if you wish!). Every month we’ll donate to a different non-profit at each of our seven locations. Plus, we are matching your donations. Meet our April recipients, below.
COLLEGEVILLE: Perkiomen Watershed Conservancy
The Perkiomen Watershed Conservancy is dedicated to serving the communities of the Perkiomen Creek Watershed by conserving and protecting land and water resources through commitment to environmental education, watershed stewardship, and conservation programs and events. The Conservancy is a non-profit environmental education and conservation organization sustained entirely from grants, memberships, and donations. Their mission is to serve the residents of the 362-square-mile Perkiomen Creek Watershed by teaching thousands of students each year about local environment, working with the community to complete impactful conservation projects and hosting outdoor recreation events that allow residents to connect with the environment. The Conservancy’s environmental education programs, like the Summer Science Academy and Floating Classroom Science Program, annually teach over 9,000 children about stream ecology, local habitats, watershed stewardship, and more. Conservation projects, such as the Annual Stream Clean-up and Native Plant Project, involve thousands of community members each year and create positive impacts in our local environment. Outdoor recreation events, like the Perkiomen Creek Sojourn, invite watershed residents to experience, enjoy, and connect with the local environment!
DOUGLASSVILLE: Schuylkill River Greenways
The Schuylkill River Greenways National Heritage Area celebrates the Schuylkill River Watershed as one of America’s most significant cultural, historical, and industrial regions. This non-profit organization is dedicated to protecting and promoting the Schuylkill River, its watershed, and the Schuylkill River Trail. SRG currently owns and maintains 36 miles of the Schuylkill River Trail in Berks and Schuylkill Counties and is working to build more trails to connect the residents, visitors, and communities to the Schuylkill River Heritage Area. The boundaries of SRG cover the Schuylkill River Watershed in Schuylkill, Berks, Chester, Montgomery, and Philadelphia Counties. This region is nationally significant for the role that its people, places, and events played in the American, Industrial, and Environmental Revolutions. Today, you can take a tour, explore, hike, bike, jog, canoe, kayak, tube, fish, camp, shop, and so much more. With the 128-mile Schuylkill River as its spine, our Schuylkill River National and State Heritage Area is alive with a remarkable diversity of historic, recreational, and cultural attractions. SRG celebrates and protects the Heritage Area through watershed education, the Schuylkill River Restoration Fund, and signature paddling and biking programs.
DOWNINGTOWN: Brandywine Red Clay Alliance
The mission of Brandywine Red Clay Alliance is to promote the restoration, conservation, and enjoyment of the natural resources of the Brandywine and Red Clay Watersheds through education, scientific activities, environmental stewardship, and advocacy. This local leader in protecting the environment was formed in 2015 after a merger of the nation’s two oldest, and smallest, watershed conservation non-profits. They organize volunteers for action, connect students, recreation enthusiasts, improve the quality and quantity of water, and unite members in standing tall for the natural resources of our communities. They also work with governments, municipalities, and local and regional businesses to prevent pollution.
KIMBERTON: French & Pickering Creeks Conservation Trust
MALVERN: Willistown Conservation Trust
WCT’s mission is to preserve and manage the open land, rural character, scenic, recreational, historic, agricultural and natural resources of the Willistown area and nearby communities. They share their unique resources with people of all ages and backgrounds to inspire, educate, and develop a lifelong commitment to the land and the natural world. Since 1979, Willistown Conservation Trust (WCT) has served as stewards of the land. Found 20 miles west of Philadelphia, WCT’s focus area is comprised of 28,000 acres within the watersheds of Ridley, Crum, and Darby Creeks of Chester and Delaware Counties. Since 1996, the Trust has permanently conserved over 7,500 acres, including 5 nature preserves open to the public: Ashbridge Preserve, Hartman Meadow, Kirkwood Preserve, Kestrel Hill Preserve, and Rushton Woods Preserve, which is home to Rushton Conservation Center and Rushton Farm. The Trust offers nationally renowned programs for public engagement and research, including: Land Stewardship, Community Farm, Bird Conservation, Watershed Protection, plus education and outreach programs.
OTTSVILLE: Aark Wildlife Rehabilitation and Education Center
The mission of the Aark Wildlife Rehabilitation and Education Center is to rehabilitate and release orphaned and injured native Pennsylvania wildlife and promote harmony between humans and their wild neighbors through quality environmental education. Since 1979, Aark has been saving the area wildlife – one animal at a time. Aark treats over 6,000 injured and orphaned wild animals annually. The majority of these animals are baby mammals and baby songbirds. These animals are brought to their center each year and treated with the goal of returning them back to the wild as quickly as possible. Aark Wildlife also provides information and educational programs that promote the respect and appreciation of our local wildlife.
WYOMISSING: Berks Nature
Does your organization make a measurable impact on our local community? To be considered as a recipient of a future donation, please fill out our Rounding Up at the Register Application. Requests for donations made in-store, over social media, or over the phone cannot be accommodated.